ON AIR — PORTFOLIO REEL

Muhammad
Jazib Khan

Digital Marketing & International Sales specialist — 5+ years driving pipeline growth and campaign performance across education, healthcare, hospitality, and telecom.

40%
ENGAGEMENT LIFT
25%+
AD ROI IMPROVEMENT
5+ YRS
EXPERIENCE
18+
REELS SHIPPED

Proven track record of building high-performing sales pipelines and executing data-driven digital campaigns across Google Ads, Meta, and LinkedIn — consistently delivering measurable growth in engagement, conversions, and ROI. I combine performance marketing with consultative sales strategy to drive international customer acquisition, improve conversion rates, and scale revenue pipelines across global markets, through continuous optimization, A/B testing, and audience segmentation.

CLIENT 01 — HIGHER EDUCATION

Haliç University
International Office

@haliciso ↗

Managed content strategy end to end — concept, shooting, and editing — for the university's international office, producing a consistent stream of recruitment and campus-life reels for a global student audience.

TAKE 01 Watch reel ↗ TAKE 02 Watch reel ↗ TAKE 03 Watch reel ↗ TAKE 04 Watch reel ↗ TAKE 05 Watch reel ↗ TAKE 06 Watch reel ↗ TAKE 07 Watch reel ↗ TAKE 08 Watch reel ↗ TAKE 09 Watch reel ↗ TAKE 10 Watch reel ↗ TAKE 11 Watch reel ↗ TAKE 12 Watch reel ↗ TAKE 13 Watch reel ↗ TAKE 14 Watch reel ↗
CLIENT 02 — STUDENT LIFE

Student Experience

@studentexperience.tr ↗

Led content production as team manager — directing a crew of editors, creators, shooters, and models to produce campus and lifestyle content at scale.

TAKE 01 Watch reel ↗ TAKE 02 Watch reel ↗ TAKE 03 Watch reel ↗ TAKE 04 Watch reel ↗
FULL TIMELINE

Professional Experience

5+ years across telecom, healthcare, education, and hospitality — building pipelines, running paid campaigns, and leading remote teams.

JUL 2025 — FEB 2026
Sales Executive
XYZies Pakistan
  • Consistent quota attainment across a B2C telecom portfolio via structured lead qualification and consultative selling, reducing sales cycle length.
  • Grew customer retention through proactive post-sale support, resolving escalations within 24 hours.
  • Increased lead-to-customer conversion with targeted outreach scripts and needs-based discovery calls.
APR 2024 — MAY 2025
Lead Concierge & Customer Support Specialist
Ramada by Wyndham Istanbul
  • Elevated guest satisfaction by supervising 5-star concierge operations and structured service recovery protocols.
  • Generated ancillary revenue through strategic upselling of VIP packages, room upgrades, and curated experiences.
  • Reduced complaint resolution time by building a structured escalation-tracking system.
AUG 2024 — DEC 2024
Head of Digital Marketing & Social Media Strategy
Paramount Students · Remote / Contract
  • Increased social media engagement by 40% in 4 months via multi-channel campaigns across Instagram, LinkedIn, and TikTok.
  • Maintained brand consistency by supervising a marketing team through weekly KPI reviews and content calendars.
  • Improved campaign ROI by integrating SEO, SEM, and PPC with A/B tested creatives and audience segmentation.
JUL 2024 — JAN 2025
International Sales Specialist
Badge Health Clinic
  • Expanded the international patient pipeline through structured outreach and referral partnerships.
  • Improved patient acquisition by coordinating personalised treatment plans with global hospital partners.
  • Increased confirmed treatment rates by managing end-to-end travel and accommodation logistics.
FEB 2023 — JUN 2024
Social Media & Paid Campaign Manager
Haliç University — International Office
  • Increased prospective student engagement by 35% managing paid campaigns across Google Ads, Meta, and LinkedIn targeting 10+ countries.
  • Improved advertising ROI by 25% through continuous A/B testing, audience segmentation, and budget reallocation.
  • Reduced cost-per-lead by optimising targeting parameters weekly using analytics dashboards.
MAR 2022 — FEB 2023
Sales Representative
Renewal Medical Clinic
  • Converted international patient inquiries into confirmed bookings via consultative discovery calls and multi-touch follow-up.
  • Accelerated patient onboarding by coordinating international treatment plans and travel logistics.
  • Maintained pipeline velocity with structured CRM tracking and timely intervention on at-risk deals.
JAN 2021 — FEB 2022
Sales Representative
International Plus
  • Expanded the international client base through outbound referral campaigns and networking outreach.
  • Achieved consistent monthly sales targets via relationship-led account management and cross-sell/upsell.
  • Improved pipeline visibility with accurate CRM records and regular performance reporting.
Bachelor of Science in Computer Science
Shah Abdul Latif University · Graduated July 2026

Coursework: Data Structures · Database Systems · Web Technologies · System Analysis · Software Development

Certifications — Cyber Security Job Simulation (Deloitte Australia) · Data Science & Analytics (HP LIFE) · Social Media Marketing (HP LIFE) · Business Communications (HP LIFE)

CAPABILITIES

Skills

Content Production

  • Concept & content strategy
  • Shooting
  • Video editing
  • Creative team direction

Paid Media

  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • A/B testing

Growth & Sales

  • International customer acquisition
  • Audience segmentation
  • Sales pipeline building
  • Conversion rate optimization
GET IN TOUCH

Let's work together

Open to social media management, content production, and performance marketing roles. Based in Karachi, Pakistan.